Avis de recrutement d’un conseiller en médias numériques

 

The objective of the Digital Media Advisor role is to support the marketing department with the management of digital media campaigns. The role will be working closely with campaign owners, agencies and media partners to support the setup, optimisation and coordination of digital media activity.

 

Key responsibilities :

• Develop workflows and relationships with agencies and media partners to improve digital media campaigns ;
• Coordinate the implementation of campaigns including tracking, creative assets and audiences ;
• Work closely with media agency and technology partners to develop dynamic and automated digital ad creatives (DCO solutions) ;
• Support with the implementation of a partnership programme across affiliates and media buys ;
• Support with the planning and alignment of all paid media campaign to ensure resources, audiences and media channels are leveraged effectively ;
• Support with the development of media strategies to generate website revenue and improve brand metrics.

 

What we’re looking for :

• Minimum 3 years’ experience in digital marketing on either client or agency side ;
• Hands-on experience managing digital media campaigns across display and social ;
• Understanding of affiliate and partnership marketing ;
• Proven success with the optimisation of digital media campaigns ;
• Experience in developing personalised creatives across various audience segments ;
• Experience across marketing platforms such as Facebook, DV360, CM360 ;
• Experience in coordinating the creation and delivery of creatives with both media and creative agencies ;
• Experience in managing marketing campaigns across multiple partners.

Since November, Virgin Australia has been working on a plan to set itself up for future success. The Group has worked to ramp up flying, simplified its organisational structure, confirmed plans for 25 new 737 aircraft to renew and grow the fleet and signalled deeper investment in technology and customer experience. Virgin Australia Group prides itself on recruiting the right people to meet the challenges ahead. No matter their role – our employees share an enormous amount of passion for our guests and ambition to be the most loved airline in Australia.