REQUEST FOR EXPRESSIONS OF INTEREST FOR A CONSULTANT
Senior Media Relations Coordinator
AFRICAN DEVELOPMENT BANK
Headquarters – Abidjan (Cote D’Ivoire) 5 Avenue Joseph Anoma
01 B.P. 1387, Abidjan 01 Cote d’Ivoire
Title of the assignment : Senior Media Relations Coordinator
Brief description of the Assignment : The incumbent will coordinate, design, and implement communications plans and media outreach strategies.
Department issuing the request : Communication and External Relations Dept. (Division PCER1)
Place of assignment : Abidjan
Duration of the assignment : One year
Tentative Date of commencement : January 2019
Deadline for applications : 11 December 2018, 17h
Applications to be submitted to the following online website address : http://bit.ly/2018-Senior-Media-Coordinator
Requests for clarifications may be sent to n.diouf@afdb.org
Terms of reference
Senior Media Relations Coordinator
Communication and External Relations
Department (PCER)
Background :
The African Development Bank Group is currently rolling out its communication plan for the implementation of its five development priorities, known as the High 5s – Light up and power Africa, Feed Africa, Industrialize Africa, Integrate Africa, and improve the quality of life for the people of Africa.
In that context and to reinforce the editorial team in Abidjan, the Communications and External Relations Department (PCER) is currently seeking an experienced Senior Media Relations Coordinator for a period of twelve (12) months, starting January 1st, 2019. The assignment will be based in Abidjan.
The editorial team, located in the Communications and External Relations Department (PCER), manages all the content for the Bank’s official website, www.afdb.org. It is not only responsible for managing the Bank’s website content, and ensuring quality and style that is appropriate to the Bank, but also for supporting organizational units in their writing activities (press releases, interviews, feature stories, Op-Eds, speeches, blogs, web events, etc.) Doc 1-ToR
The African Development Bank editorial team is the custodian of the Bank’s image and reputation for all content posted to the Bank website and in Bank publications, and in ensuring that any information published about the Bank is accurate.
- Duties and responsibilities :
The Senior Media Relation Coordinator Consultant will be under the authority and supervision of the Division Manager PCER1.
The successful candidate will undertake the following duties :
- Design and implement communications plans and media outreach strategies ;
- Establish, cultivate and maintain good relationships with media representatives (international, pan African and local) ;
- Provide guidance on and place op-eds written by senior management ;
- Track and analyze the quality and quantity of media coverage ;
- Utilize all communications tools (online outreach, podcasts, events, publications, video, social media) to maximize media coverage, and contribute creative ideas to better leverage these channels.
- Pitch top tier media houses and manage media attendees at major Bank events ;
- Inform Bank’s staff and leadership of media coverage by producing weekly media updates and a monthly media report ;
- Provide information to media outlets in view of generating articles, news releases ;
- Oversee day-to-day media relations activities, both in a responsive and proactive manner ;
- Organize media roundtables and speaking opportunities for senior management ;
- Create targeted media lists ;
- Develop new content partnerships and social media outreach opportunities ;
- Oversee the social media team, help manage and create content ;
- Identify and facilitate media partnerships and sponsorships ;
- Write press materials including news releases, media advisories, and pitch notes.
- Selection criteria: (including desirable skills, knowledge and experience) :
- Master’s degree in journalism or related field or communications ;
- Minimum 10 years of media relations experience, journalism ;
- National of a Bank Member Country ;
- Ability to build a strategic media relations plan and implement multiple media outreach strategies simultaneously ;
- Knowledge of the news cycle, and traditional and online media outlets ;
- Ability to understand complex research and synthesize it into clear and concise oral and written communications, including for social media ;
- Relationships with development journalists a plus ;
- Experience training experts for on-camera, radio and print interviews ;
- Strong written and verbal communication skills ;
- Ability to thrive in a fast-paced, dynamic work setting ;
- Ability to collaborate with teams ;
- Ability to work independently, as well as set and adhere to deadlines to ensure timely completion of tasks and projects ;
- Ability to handle multiple projects simultaneously with flexibility to adapt as priorities change ;
- Bilingual French and English.
Doc 1-ToR
- Duration of the Assignment and place of work :
The duration of the assignment will be twelve (12) months, for eight (8) working hours per day on the basis of five working days per week. The incumbent might work beyond regular working hours in case of emergencies, high workload or key corporate events. The incumbent will be entitled to two leave days per month. The consultant will be based in Abidjan.
Establishment of the short list :
A shortlist of three to six individual consultants will be established at the end of the request of expressions of interest. The consultants on the shortlist will be judged on the following criteria on the basis of their updated résumé.
| Qualifications relevant to the assignment | 30% |
| Experience in the area of the assignment as shown in | 50% |
| understanding the ToRs | |
| Experience with global communications and marketing firms | 10% |
| Language proficiency (10 points for bilingual candidates) | 10% |
To express your interest, please submit before 4 December 2018 at 17:00 GMT your cover letter and your updated CV to the following website address : http://bit.ly/2018-Senior-Media-Coordinator
The Bank will not accept email based applications nor will it help candidates upload their applications.
In order to ease comparison between applicants, we would be grateful if you attach an updated Curriculum vitae on the basis of the template below. This does not prevent you from submitting another version of your CV in the format / layout of your choice, on top of a powerful cover letter which will help you make the case for your candidacy.