UNICEF seeks to recruit an international individual consultancy to provide C4D training on innovative communication with children, UNICEF Rwanda, Kigali (3 Months)


Job no : 517157
Work type : Consultancy
Location : Rwanda
Categories : Communication for Development (C4D)
Applications close : South Africa Standard Time

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UNICEF works in some of the world’s toughest places, to reach the world’s most disadvantaged children. To save their lives. To defend their rights. To help them fulfill their potential.

Across 190 countries and territories, we work for every child, everywhere, every day, to build a better world for everyone.

And we never give up.

For every child, Equity



Early Childhood Development (ECD) is among the flagship programs for UNICEF Rwanda to support optimal development of children 0-6 years in cognitive, physical and social/emotional skills. Rwanda Demographic and Health Survey 2014-15 showed that there is limited interaction between parents and young children in Rwanda, and few children have toys and books to stimulate the child’s brain development. As for social services, there is limited access to organized child care. To increase children (including children with disabilities) exposure to age-appropriate stimulation, mass media was identified as an effective channel to disseminate play-based learning contents for young children and their families.

In partnership with Rwanda Broadcasting Agency (RBA), Imbuto Foundation and MIGEPROF as the lead Ministry, UNICEF is scaling up the partnership to bring more educational entertainment to young children. This includes a weekly radio program named “Itetero” launched in October 2015 and aired on Radio Rwanda. Itetero TV was also launched in March 2018.


Objective of the consultancy

The primary objective of this consultancy is to develop the capacity of Rwanda Broadcasting Agency staff and the Content Advisory Group (CAG) for its children’s media programme.

  • To provide a three-hour refresher training for the CAG members – a group of experts in the area of health, nutrition, protection, disability, and families, which provides support to story lining process ;
  • To provide two-week on-the-job training for the TV crew ;
  • To plan and co-facilitate a story lining workshop, giving advice to the TV crew and radio crew to make overall quality improvements in the production ;
  • To provide quality assurance of the 52 storylines created.



Children’s media programme in Rwanda is increasingly recognized as an effective communication channel on ECD issues. In order to develop an effective and age-appropriate content for young children, and make most of the media capacity, expertise in this field is essential. Such expertise is not found in-house.


Scope of work and tasks

The institutional consultant will undertake the following tasks to improve the children’s media programme in Rwanda:

TasksSuggested duration
Contribute to the development of the agenda of a five-day story lining workshop, which will be co-facilitated together with the local NGO facilitation team during the in-country phase. (December 2018)4 days
Conduct a three-hour refresher training to Radio Rwanda’s crew and Content Advisory Group as a part of the five-day story lining workshop. By the end of the workshop, 52 contents for the radio dramas will be produced with particular attention to age-appropriate messaging and social inclusion.1 week
Production workshop to the RBA TV crew: providing on-the-job training, overseeing technical production process (including rehearsals and directing children, advising on sound technician for ambiance sound and the use of transitional music, how to pitch the messages for parents).2 weeks
Provide quality assurance by reviewing and commenting on all the story lines and TV productions (February 2019)3 days


Expected deliverables

  • Draft workshop agenda ;
  • 52 storylines after quality assurance ;
  • Brief final report summarising the on-the-job training provided to the TV crew.


Payment schedule

Payments will be made upon submission of the key deliverables :

  • 30% on submission of the draft workshop agenda ;
  • 50% upon submission of 52 storylines provided with quality assurance comments ;
  • 20% after submission of a brief final report. 



The Consultant will report to the Chief of Communication, Advocacy and Partnerships in UNICEF.


Qualifications and experience required / evaluation criteria :

The consultant should fulfill the following requirements to be selected for this assignment :

  • At least 15 years experience in Communication for Development (10 points) ;
  • At least 15 years of hands-on work experience in children’s media (15 points) ;
  • Advanced degree in social science, education, communication, or behavioural science. (10 points) ;
  • Proven experience in facilitating workshops  (15 points) ;
  • Experience in working with media, especially in children’s media (15 points) ;
  • Previous experience of working with UN and/or Government (5 points) ;
  • Excellent communication skills in English (Minimum requirement) ;
  • Financial proposal (30 points).


General conditions : procedures and logistics:

The consultant will use own computer. The requested budget for the assignment should include travel and living/subsistence allowances. 


Copyright, Patents and other Proprietary Rights

UNICEF shall be entitled to all intellectual property and other proprietary rights including but not limited to patents, copyrights and trademarks, with regard to documents and other materials which bear a direct relation to or are prepared or collected in consequence or in the course of the execution of this contract.


Policy both parties should be aware of

  • Under the consultancy agreements, a month is defined as 21 working days, and fees are prorated accordingly.  Consultants are not paid for weekends or public holidays ;
  • Consultants are not entitled to payment of overtime.  All remuneration must be within the contract agreement ;
  • No contract may commence unless the contract is signed by both UNICEF and the consultant ;
  • Consultants will not have supervisory responsibilities or authority on UNICEF budget ;
  • Consultants will be required to sign the Health statement for consultants/Individual contractor prior to taking up the assignment ;
  • For international consultants outside the duty station, signed contracts must be sent by fax or email.  Signed contract copy or written agreement must be received by the office before Travel Authorisation is issued.


How to apply :

Interested candidate should submit :

  1. Technical proposal “ Concept note” (max 2 pages) describing your technical expertise, and a brief description of the approach and core values that will be applied for this service, and any other information to prove the candidacy based on the desired qualification described above. CV showing relevant work experience ;
  2. Financial proposal – total cost of consultancy should be an all-inclusive lump sum. This lump sum includes the consultancy fee, international trips and in country transport cost, and living allowances. However, please note that final payment of the living allowances is dependent on the number of days spend in Rwanda, with the living allowances pegged at not more than 75% of the applicable United Nations Daily Subsistence Allowance rate for any location. The payment of consultancy fees shall also be effected upon certification of services rendered satisfactorily in accordance with agreed deliverables.


For every Child, you demonstrate…

UNICEF’s core values of Commitment, Diversity and Integrity and core competencies in Communication, Working with People and Drive for Results.

UNICEF is committed to diversity and inclusion within its workforce, and encourages all candidates, irrespective of gender, nationality, religious and ethnic backgrounds, including persons living with disabilities, to apply to become a part of the organization.

UNICEF has a zero-tolerance policy on conduct that is incompatible with the aims and objectives of the United Nations and UNICEF, including sexual exploitation and abuse, sexual harassment, abuse of authority and discrimination. UNICEF also adheres to strict child safeguarding principles. All selected candidates will, therefore, undergo rigorous reference and background checks, and will be expected to adhere to these standards and principles.


Remarks :

Only shortlisted candidates will be contacted and advance to the next stage of the selection process.